Google Ads
Our team at The PPC People are laser-focused on increasing your revenue and your return on ad spend (ROAS) with expert Google Shopping campaign management. Whether it’s creating or reworking your product feed, optimising your Google Merchant Center or implementing high-converting Shopping campaigns, we know how to deliver more sales.
For over 15 years, we’ve helped countless businesses increase their online revenue with our Google Shopping campaign management. Let us help you too.
Google Shopping Ads are perfect for businesses of all sizes that are looking to showcase their range of products directly to potential customers, at the moment they’re actively searching for them. They are a great tool for communicating key information about your products, such as their appearance, price, and other useful information to potential customers.
Whether you’re a new brand looking to generate some initial sales or an established retailer in a competitive market looking to improve your ROAS, Google Shopping Ads can help you drive ready-to-buy customers straight to your website.
We take pride in helping hundreds of eCommerce businesses boost their ROAS by driving sales through promotions, new product launches, and consistent monthly paid Shopping advertising.
When managing your Google Shopping campaigns, we base our decision-making and learn from the data to help us understand how to adjust our strategy to help you achieve the most revenue with your given budget.
Not only does our team draw experience from years of real-world Google Shopping Ads management, but we’re also proud to be a team of Google-certified marketers. Rest assured that your ads are in good hands.
We always ensure that you have full access to your Ads account so you have complete transparency at all times. Our pricing is simple with no hidden fees and our team can be contacted easily should you have any questions.
Being locked into a long-term contract can be frustrating - we keep our contracts simple and let the results do the talking for us.
A Google Shopping Campaign is only as good as the product feed behind it. We’re experienced in building and optimising robust product feeds across a range of eCommerce platforms such as WooCommerce and Shopify.
One of the most important components of a successful Google Ads Campaign is a user-friendly, conversion-focused website. While our standard PPC management packages don’t cover extensive updates to your website, we’re happy to make suggestions and minor tweaks to improve your conversion rate.
Our sister company, Website Design Ltd. specialises in eCommerce website design so if you’re looking to redesign your store or require a bespoke CRO package, our team can help.
Ensuring accurate revenue tracking is in place plays a key part in our campaign set-up process. Not only to make certain that we’re reporting accurate revenue figures but this data forms the basis of our optimisation so this needs to be as reliable as possible.
While Google Shopping Ads can be a fantastic way to drive sales for your business, we’re not opposed to experimenting with different campaign types if it means improving your ROAS or driving more revenue. Implementing a Performance Max campaign or a Search campaign to run alongside your Shopping campaigns can be a great way to help scale your ad spend while remaining profitable.
Don't just take our word for it, see what our some of our Google Shopping clients have to say about us.
We help businesses of all shapes and sizes grow and improve their Google Shopping ads performance.
Our team of PPC experts has developed this eCommerce computer retailer’s Google Ads account to help deliver more revenue at a consistent ROAS, in a highly competitive market.
MacFinder
Leading eCommerce retailer
As a relatively new business, this client approached us within less than four months of the website going live, in search of an agency that could help get them off the ground and to make sure the campaigns were operating profitably.
Hatton Koi
Niche eCommerce retailer
Free account review
If you're struggling with your Google Ads, we can help. Get started with a free account review from one of our expert account strategists. Simply fill in the form, we'll send you an access request and once accepted we'll have a manual audit from one of our PPC experts in your inbox within 1-2 working days!
We offer PPC in 3 easy packages
£185mo
Best for small accounts with 1-5 campaigns
Search, shopping or PMax
Free account review or setup
Initial keyword research and analysis
Dedicated account manager
Fortnightly optimisation
Monthly reporting
Monthly ad budgets up to £500*
£250mo
Best for accounts with 1-10 campaigns
Search, shopping and PMax
Free account review or setup
Ongoing keyword research and analysis
Dedicated account manager
Weekly optimisation
A/B ad testing
Landing page recommendations
Monthly reporting
Monthly ad budgets of £500 - £1,500*
£500mo
Best for larger accounts with 5+ campaigns
Search, shopping and PMax
Free account review or setup
Regular keyword research and analysis
Dedicated account manager
Weekly optimisation
A/B ad testing
Landing page recommendations
Advanced targeting
Monthly reporting
Monthly ad budgets of £1,500 - £5,000*
Unlimited plan
Receive a free account review or setup, weekly optimisation and monthly reporting alongside a monthly ad budget over £5,000*
Speak to us* Ad budget paid in addition to monthly fee directly to Google or Bing
Google Partner Agency
Book a 30-minute call with one of our Google-Certified marketers to explore how Ads can benefit your business.
Book your appointmentIf you need help boosting your revenue online, then get in touch with us today for a free consultation, because we are the PPC people.
Call Us: 01206 625 610 Email Us: hello@theppcpeople.co.ukIf you are in any of the following locations, instead of talking to our head office, you can speak directly to your local PPC experts.