Google Partner Agency

Google Ads management for the sports industry

The PPC People is a UK-based Google Ads agency with vast experience in increasing leads for businesses in the sports industry, including private gyms and 5-a-side football leagues.

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Leading sports industry Google Ads agency

We’ve been helping our clients in the sports industry grow their membership numbers and participants for more than 15 years with our expert Google Ads management.

Why choose the PPC people?

We’ve delivered real-world results for clients in the sports industry through successful Google Ads management, driven by our meticulous keyword research and strategic campaign planning.

Results-driven strategy

Much like playing sports, our Google Ads management is all about results. We build campaigns that target the right users, encouraging them to engage but most importantly, driving them to convert a new lead or sale.

Google certified marketers

Our team of PPC experts are Google certified and are trained in all areas of Google Ads so we know how to get the most out of your campaigns.

Full transparancy

We believe you should have full transparency over what’s happening within your Google Ads account which is why we provide you with full access. Our pricing model is transparent and our team is always available and on-hand to help.

No long term contracts

We don’t believe in tying our clients into long-term contracts, our focus is on delivering results for your business, month after month.

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Is Google Ads right for the sports industry?

Whether you’re a small private gym or a nationally franchised sporting league, Google is often the first place people go when looking to part in a new sport or hobby. Google Ads can be used to focus on specific geographical areas to reach nearby audiences, promote your product or service and drive new memberships.

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Reaching Clients At The Right Time

Google Ads is an effective method of digital marketing for businesses in the sports industry thanks to its powerful targeting options. Our team is experienced in using Google Ads campaigns to ensure your business appears in front of potential customers or clients at the exact moment they are searching for sports services, equipment or events. Ultimately helping to improve your conversion rate and your ROI.

Free account review

Unlock the power of PPC with a free account review

If you're struggling with your Google Ads, we can help. Get started with a free account review from one of our expert account strategists.

Simply fill in the form, we'll send you an access request and once accepted we'll have a manual audit from one of our PPC experts in your inbox within 1-2 working days!

100's of delighted clients

PPC People have consistently delivered amazing results for companies across the UK and Europe.

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Delivering Quantifiable Results

With our expert knowledge of Google Ads and Analytics, we’re able to deliver real results and report on them accurately. This data informs our decision-making process, allowing us to optimise your campaigns effectively, ensuring a consistent level of leads or sales.

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Proven Google search ads results

We know the sports industry and know how to build, manage and optimise Google Ads for gyms and sports clubs. We’ve delivered excellent results for sports industry clients that cover everything from gyms and group training to netball leagues.

Our search services

We offer a range of Google search services to the sports industry

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Google Ads

Google search ads

There’s a lot more to search PPC than just paying handsomely to sit at the top of the results page. Using our insider knowledge of the search industry we will get you in front of your target audience, at a cost that provides you with an excellent return on investment. Not only that but we will help you ensure your ads and your website are ready to turn them into paying customers.

Google Display Network

Google display ads

Sometimes you may want to proactively reach new or existing customers, even when they aren’t directly looking for your products or services. That is where display advertising comes in. We’re great at finding your existing customers as well as potential new ones, and we’re equally as good at knowing what to show them in order to get them spending money with you.

Google Shopping

Google shopping ads

Google shopping is one of the most effective forms of online marketing if you sell your products online. By the time you have paid for a click, the customer already knows what your product is, what it looks like and what it costs. We can help you get your products onto Google shopping and then maximise sales by ensuring that they are fully optimised for conversion.

Google PMax

Google PMax ads

Running ads across search, shopping and display can be a powerful tool, and PMax gives you the ability to do all of that in a single campaign. Whether you are selling products or advertising services online, our team can help you harness the full power of Google’s advertising arsenal maximising ai bidding strategies and delivering tangible results for your business.

Our simple pricing

We offer PPC in 3 easy packages

£160mo

Starter plan

Free account review or setup

Fortnightly optimisation

Monthly reporting

Monthly ad budgets up to £400*

Choose your plan

£440mo

Enterprise plan

Free account review or setup

Fortnightly optimisation

Monthly reporting

Monthly ad budgets up to £1,000 - £5,000*

Choose your plan

POA

Unlimited plan

Receive a free account review or setup, weekly optimisation and monthly reporting alongside a monthly ad budget over £5,000*

Speak to us

* Ad budget paid in addition to monthly fee directly to Google or Bing

Google Partner Agency

Book an intro call

Book a 30-minute call with one of our Google-Certified marketers to explore how Ads can benefit your business.

Book your appointment

Contact us

If you need help boosting your revenue online, then get in touch with us today for a free consultation, because we are the PPC people.

Call Us: 01206 625 610

Our local branches

If you are in any of the following locations, instead of talking to our head office, you can speak directly to your local PPC experts.