Google Partner Agency

Grow your financial firm with expert Google Ads Management

The PPC People is an experienced UK-based team of Google Ads experts who deliver sustainable growth through Google Ads Management.

2 images of The PPC People team surrounded by Google Partner logos

person holding a credit card whilst using a laptop

Leading Google Ads agency

For over 15 years we’ve been dedicated to growing financial firms’ online presence through utilising Google Ads by our expert team.

Choose your plan

Why choose the PPC people?

Our team has helped financial firms reach their goals and achieve real results through targeted Google Ads strategies.

Strategy that leads to results

We believe that the best strategy makes the most impact - we aren’t interested in vanity metrics like impressions, we care about delivering high-quality leads and conversions.

Google-certified financial marketers

PPC People are Google Partners which means our team of experts are fully trained and qualified in all areas of Google Ads management.

Full transparancy

We believe in giving you complete clarity over our project together, which is why you retain full account access and transparent prices.

No long term contracts

We believe our results speak for themselves; without the need of tying you into long-term contracts. PPC People deliver results - that’s all.

women using a calculator whilst doing accounts

Can financial firms benefit from Google Ads?

Accountants, equity firms, mortgage brokers and more, have trusted PPC People to achieve outstanding results and to deliver high-quality enquiries. Google Ads can help your firm reach your potential clients by utilising our expert teams vast knowledge of Google Ads Management.

Choose your plan

google search ads results on mobile phone screen

Reaching Clients At The Right Time

Financial firms across the UK have benefited from utilising Google Ads in their Digital Marketing efforts. With Google’s robust targeting options, our team can ensure that you appear in front of your target audience at the exact moment your clients are actively engaged in searching for your services.

Choose your plan

Free account review

Unlock the power of PPC with a free account review

If you're struggling with your Google Ads, we can help. Get started with a free account review from one of our expert account strategists. Simply fill in the form, we'll send you an access request and once accepted we'll have a manual audit from one of our PPC experts in your inbox within 1-2 working days!

100’s of delighted businesses

We have helped hundreds of financial businesses grow through Google search advertising.

Consistent five-year growth

Through the testing of various of landing pages, adjusting ad copy and continuous account optimisation, we have helped our client consistently deliver results over the past five years.

Bankfield Heath

UK immigration solicitor

Read the case study

82% decrease in the cost per conversion

By creating a series of targeted Search campaigns, we have helped our client drastically increase the number of online appointments booked.

Meet The Baby

Private baby scan clinic

Read the case study

Pregnant woman having an ultrasound scan

64% increase in conversion rate

By implementing dedicated ad groups for each course, alongside regular campaign optimisation, we’ve helped deliver a 64% increase in conversion rate in just seven months.

Power Academy

PT training course provider

Read the case study

What our clients say

See what our clients have to say about The PPC People

"The PPC People manage Google Ads for us and we have been very pleased with the results. They are easy to communicate with, helpful, and know what they're doing. Would easily recommend these folks."

Jon Bentley

Magnus Shoes

“I have been working with PPC People and have had a great experience with them, and they improved all metrics on my account."

Lee Ramsingh

Better Technology

“We've been nothing but impressed with the experience of working with The PPC People. From the onboarding through to delivering on AdWords campaigns. They are a great agency."

Alex Faiers

Recsites

Delivering Quantifiable Results

PPC People have a deep understanding of the need for an effective marketing strategy. Our experienced team accurately tracks and records key data to best inform your marketing strategy and optimise your ad campaigns to deliver quantifiable results for you to justify your ad spend.

Choose your plan

google search ads results on desktop mockup

Proven Google Ads management

We’ve helped Financial Firms achieve great results from Google Ads management.

Choose your plan

Our search services

We offer a variety of Google Search Ad services to clients in the finance sector

google search ad results on a mobile phone screen

Google Ads

Google search ads

There’s a lot more to search PPC than just paying handsomely to sit at the top of the results page. Using our insider knowledge of the search industry we will get you in front of your target audience, at a cost that provides you with an excellent return on investment. Not only that but we will help you ensure your ads and your website are ready to turn them into paying customers.

Google Display Network

Google display ads

Sometimes you may want to proactively reach new or existing customers, even when they aren’t directly looking for your products or services. That is where display advertising comes in. We’re great at finding your existing customers as well as potential new ones, and we’re equally as good at knowing what to show them in order to get them spending money with you.

Google Shopping

Google shopping ads

Google shopping is one of the most effective forms of online marketing if you sell your products online. By the time you have paid for a click, the customer already knows what your product is, what it looks like and what it costs. We can help you get your products onto Google shopping and then maximise sales by ensuring that they are fully optimised for conversion.

Google PMax

Google PMax ads

Running ads across search, shopping and display can be a powerful tool, and PMax gives you the ability to do all of that in a single campaign. Whether you are selling products or advertising services online, our team can help you harness the full power of Google’s advertising arsenal maximising ai bidding strategies and delivering tangible results for your business.

Choose your plan