Google Partner Agency
Grow your B2C Business with Outstanding Google Ads Management
We’ve helped B2C companies across the UK, excel their marketing efforts through exceptional PPC ad campaigns.
Grow your B2C Business with Outstanding Google Ads Management
Top Google Ads Agency
For over 15 years, we’ve helped B2C companies like yours reach their customers through expert Google Ads Management.
Why choose the PPC people?
For over 15 years, we’ve been delivering PPC ads for B2C businesses like Hope Woodturning; see real, tangible results month after month.
Results-driven strategy
When reporting on your PPC campaigns we track the metrics that matter to you most, we don’t rely on vanity metrics like impressions. Our purpose is to deliver the results that allow you to grow.
Google certified marketers
Our team are fully trained and qualified in all areas of Google Ad Management with a wealth of experience running ad campaigns for B2C companies.
Full transparancy
We feel at PPC People that we should be fully transparent with our work and prices while allowing you to retain full control of your account.
No long term contracts
We let our work do the talking and the results speak for themselves, that’s why we never insist on tying you into long-term contracts.
Are Google Ads Perfect for B2C Companies?
Google ads are the best option for your business to reach your target audience in their search journey. PPC People have delivered consistent results for companies with our highly experienced team.
Is Google Ads right for the education sector?
We’ve worked closely with a variety of businesses within the education sector from a leading provider of personal training courses to a national swimming school, helping them to consistently generate new, high-quality leads and sign-ups.
Reaching Clients At The Right Time
Google ads are the best option for a range of B2C businesses from recruitment agencies to antique dealerships. Running PPC campaigns can get your business in front of your customers while they’re searching for your services. Our team are highly experienced in running Google Ads that can deliver exceptional results
Free account review
Unlock the power of PPC with a free account review
If you're struggling with your Google Ads, we can help. Get started with a free account review from one of our expert account strategists. Simply fill in the form, we'll send you an access request and once accepted we'll have a manual audit from one of our PPC experts in your inbox within 1-2 working days!
100’s of delighted businesses
We have helped hundreds of businesses grow through Google search advertising.
Year-on-year growth
Our team of PPC experts has developed this eCommerce computer retailer’s Google Ads account to help deliver more revenue at a consistent ROAS, in a highly competitive market.
MacFinder
Leading eCommerce retailer
73% revenue increase in 4 months
As a relatively new business, this client approached us within less than four months of the website going live, in search of an agency that could help get them off the ground and to make sure the campaigns were operating profitably.
Hatton Koi
Niche eCommerce retailer
64% increase in conversion rate
By implementing dedicated ad groups for each course, alongside regular campaign optimisation, we’ve helped deliver a 64% increase in conversion rate in just seven months.
Power Academy
PT training course provider
What our clients say
See what our clients have to say about The PPC People
“Great team of people always looking at ways to maximise your ROI and improve your overall results"
Paul Holdsworth
Hatton Koi
“I have been working with PPC People and have had a great experience with them, and they improved all metrics on my account."
Lee Ramsingh
Better Technology
“Working with the PPC People team has been a game-changer for my business. Their expert management of my Google Ads has provided me with a consistent flow of clients”
Isabella Kirsch
The Trusted Journey
Delivering Quantifiable Results
We understand your marketing strategy needs to work, and for your business to be in the right place during your customer’s search journey. Our PPC ads target your ideal audience, using our vast experience and Google’s robust tracking options, to ensure key data is tracked to inform your ad speed and our decision-making efforts.
Exceptional Growth with Google Search Ads.
Our team will help you achieve outstanding results month after month through Google Ads management.
Our search services
We offer a variety of Google Search Ad services to clients in the B2C sector
Google Ads
Google search ads
There’s a lot more to search PPC than just paying handsomely to sit at the top of the results page. Using our insider knowledge of the search industry we will get you in front of your target audience, at a cost that provides you with an excellent return on investment. Not only that but we will help you ensure your ads and your website are ready to turn them into paying customers.
Google Display Network
Google display ads
Sometimes you may want to proactively reach new or existing customers, even when they aren’t directly looking for your products or services. That is where display advertising comes in. We’re great at finding your existing customers as well as potential new ones, and we’re equally as good at knowing what to show them in order to get them spending money with you.
Google Shopping
Google shopping ads
Google shopping is one of the most effective forms of online marketing if you sell your products online. By the time you have paid for a click, the customer already knows what your product is, what it looks like and what it costs. We can help you get your products onto Google shopping and then maximise sales by ensuring that they are fully optimised for conversion.
Google PMax
Google PMax ads
Running ads across search, shopping and display can be a powerful tool, and PMax gives you the ability to do all of that in a single campaign. Whether you are selling products or advertising services online, our team can help you harness the full power of Google’s advertising arsenal maximising ai bidding strategies and delivering tangible results for your business.
Google advertising experts
Our simple pricing
We offer PPC in 3 easy packages
£185mo
Starter plan
Best for small accounts with 1-5 campaigns
Search, shopping or PMax
Free account review or setup
Initial keyword research and analysis
Dedicated account manager
Fortnightly optimisation
Monthly reporting
Monthly ad budgets up to £500*
£250mo
Professional plan
Best for accounts with 1-10 campaigns
Search, shopping and PMax
Free account review or setup
Ongoing keyword research and analysis
Dedicated account manager
Weekly optimisation
A/B ad testing
Landing page recommendations
Monthly reporting
Monthly ad budgets of £500 - £1,500*
£500mo
Enterprise plan
Best for larger accounts with 5+ campaigns
Search, shopping and PMax
Free account review or setup
Regular keyword research and analysis
Dedicated account manager
Weekly optimisation
A/B ad testing
Landing page recommendations
Advanced targeting
Monthly reporting
Monthly ad budgets of £1,500 - £5,000*
POA
Unlimited plan
Receive a free account review or setup, weekly optimisation and monthly reporting alongside a monthly ad budget over £5,000*
Speak to us* Ad budget paid in addition to monthly fee directly to Google or Bing
Google Partner Agency
Book an intro call
Book a 30-minute call with one of our Google-Certified marketers to explore how Ads can benefit your business.
Book your appointmentContact us
If you need help boosting your revenue online, then get in touch with us today for a free consultation, because we are the PPC people.
Call Us: 01206 625 610 Email Us: hello@theppcpeople.co.ukOur local branches
If you are in any of the following locations, instead of talking to our head office, you can speak directly to your local PPC experts.